Hitting target is the heartbeat of any sales role – but it’s also one of the biggest sources of pressure, performance anxiety, and turnover. To understand what truly gets in the way of sales performance, we surveyed 150+ B2B sales professionals across the UK and asked: “What’s the hardest part of hitting target where you … Read more
Understanding why sales professionals leave their roles is one of the most important pieces of insight a hiring manager can have. Because when you know why people walk away, you can build the environments that make them want to stay. To dig deeper into this, we surveyed over 150 B2B sales professionals across the UK … Read more
In competitive B2B sales, even the most talented professionals can only perform as well as the tools and support around them. From CRM systems to coaching programmes, “sales enablement” has become the backbone of high-performing teams — but what actually matters most to the people using them? We asked over 300 B2B sales professionals across … Read more
Sales professionals are driven by results – but also by recognition and progression. A clear career path signals that the company invests in its people, giving them a reason to stay beyond the first commission cheque. In our conversations, candidates repeatedly mentioned frustration with “flat” structures and unclear promotion criteria. When these aren’t defined, even … Read more
When it comes to hiring in B2B sales, salary has traditionally been the main driver. But as workplace priorities continue to evolve, companies are beginning to question whether a strong benefits package and better work-life balance can outweigh compensation in a candidate’s decision-making process. To find out what really matters to sales professionals in 2025, … Read more
Hiring managers, take note-your follow-up speed might be the reason your favourite candidate just disappeared. We asked over 300 B2B sales candidates: “How soon do you expect feedback after a job interview?” Here’s what they told us: Let that sink in: over 90% expect feedback within a week-and more than half are hoping for it … Read more
In today’s competitive hiring market, candidates expect more than just a smooth interview process – they want clarity, respect, and most of all… feedback. Fast. We recently asked over 150 B2B sales candidates: “How soon do you expect feedback after a job interview?” The results were crystal clear: What does this tell us? The majority … Read more
Career growth is one of the biggest factors in whether someone stays, leaves, or fully commits to a role – especially in B2B sales. But how often are those conversations actually happening? We asked over 300 B2B sales candidates: “How often do you expect to have a proper career development chat with your employer?” Here’s … Read more
In today’s competitive hiring market, salary expectations play a huge role in whether businesses attract and retain top salespeople. But are companies getting it right? We asked over 150 B2B sales professionals whether current salary trends in their industry align with their expectations – and the results give us a lot to think about. What … Read more
Starting a new role in B2B sales can be daunting – new targets, new products, and new company cultures to adapt to. But what makes the onboarding process smoother and more effective for salespeople? We recently surveyed over 200 B2B sales professionals to find out what they believe would make the biggest difference when starting … Read more